Privacy Policy

Last Updated and Effective Date: July 16, 2026

Welcome to Cultura Agricultural Real Estate (“Cultura,” “we,” “us,” or “our”). We respect your privacy and are committed to protecting your personal data. This Privacy Policy governs your use of our website ( https://cultura.realestate) (the “Website”) and explains how we collect, use, route, and safeguard your information, particularly regarding digital routing, tracking, and analytics technologies.

IMPORTANT NOTICE FOR CALIFORNIA RESIDENTS: This policy contains explicit disclosures regarding our use of data-routing, signaling, and analytical software. By interacting with this Website, you acknowledge and agree that certain essential technical communications are established between your browser and our third-party systems as detailed below. If you do not consent, you must immediately decline non-essential cookies via our Cookie Consent Banner or cease using the Website.

1. Explicit Disclosures Regarding Data Transmission, Pixels, and “Signaling” Information

To ensure technical transparency and defend against claims arising under the California Invasion of Privacy Act (CIPA) (Cal. Penal Code § 630 et seq.), we disclose the following technical operations:

A. Routing, Addressing, and Signaling Information (IP Addresses)

When you visit our Website, your web browser automatically transmits “signaling” and “routing” information to our servers and authorized third-party service providers. This includes your Internet Protocol (IP) address, browser type, device type, and the uniform resource locator (URL) of the page you are requesting.

  • Legal & Technical Purpose: This communication is technically necessary to establish a TCP/IP connection to transmit web page files to your device. This process does not constitute the “interception” of a communication or the use of a “pen register” or “trap and trace device.”

  • Consent: Your continued interaction with the Website or your affirmative selection on our Cookie Consent Banner constitutes prior, explicit consent to the routing and logging of this signaling data.

B. Digital Tracking Pixels, SDKs, and Analytical Scripts

We utilize standard digital tracking technologies (such as the Google Analytics script, Meta Pixel, or similar tracking software) to analyze user engagement, optimize real estate listings, and measure website performance.

  • Mechanics of Operation: These scripts execute within your browser environment. They are programmed to document user interactions (e.g., pages viewed, search queries, or property filters selected) and transmit this metadata to our analytical processors.

  • Our Third-Party Vendors are Processors, Not Interceptors: Any third-party vendor providing these tracking scripts acts strictly as our Service Provider (or data processor). They are contractually restricted from using your data for their own independent purposes, except as explicitly disclosed or where you have independently consented directly to them (e.g., through your active login status with a Google or Meta account).

2. Information We Collect

We collect information that identifies, relates to, describes, or could reasonably be linked, directly or indirectly, with a particular consumer or device (“Personal Information”). We categorize this collection as follows:

Category Specific Types of Data Collected Source of Collection
Identifiers Name, email address, phone number, mailing address, and unique online identifiers. Direct user input (contact forms, registration).
Property Preferences Budget, desired agricultural acreage, property types, and target locations. Direct user input.
Internet & Electronic Activity (Signaling Data) IP address, browser type, device operating system, referral URLs, page interaction logs, and button-clicks. Automated tracking scripts, cookies, and server logs.

We do not engage in “passive” or “implied” tracking of your non-essential internet activity.

  • Cookie Management: We deploy an active Cookie Consent Banner that blocks all non-essential tracking pixels, analytical scripts, and marketing cookies from executing on your browser until you take an affirmative, opt-in action (e.g., clicking “Accept” or customizing your preferences).

  • Revocation of Consent: You have the right to change your tracking preferences at any time. You may adjust your browser settings, utilize global opt-out signals (such as Global Privacy Control), or click the “Cookie Settings” link located in the footer of our Website to instantly revoke consent.

4. Sharing Your Information & Vendor Restrictions

We do not sell your personal information. To protect you against unauthorized third-party “interception” claims under wiretapping laws, we strictly regulate how your data is shared:

  • Real Estate Network Professionals: Licensed agents, brokers, or appraisers within the Cultura network receive your contact and property preference data solely to facilitate transactions you have explicitly initiated.

  • Service Providers (No Secondary Use): We share Technical Data, signaling data, and IP addresses with our analytical, hosting, and marketing vendors (e.g., Google Analytics). All such vendors are bound by strict contractual terms requiring them to maintain the confidentiality of the data and prohibiting them from “selling,” “sharing,” or utilizing your data for cross-context behavioral advertising without your explicit consent.

  • Legal Compliance: We may disclose your information if required by law, subpoena, or to defend against legal claims.

5. Out-of-State Business Defense and Jurisdictional Limits

Cultura Agricultural Real Estate is headquartered in West Memphis Arkansas and operates primarily within local real estate markets.

  • No Purposeful Availment: The maintenance of an informational website accessible globally does not constitute purposeful availment of the laws of any jurisdiction outside of our primary operating markets.

  • Governing Law & Forum Selection: To the maximum extent permitted by law, any dispute, claim, or controversy arising out of or relating to this Privacy Policy, your data privacy rights, or website tracking technologies (including statutory claims under CIPA) shall be governed by the laws of the State of Arkansas, without regard to conflict of law principles. Any such legal actions must be brought solely in the state or federal courts located in West Memphis Arkansas.

  • Arbitration & Class Action Waiver: By using this Website, you agree to resolve any privacy disputes on an individual basis through binding arbitration under our website’s [Terms of Use], hereby waiving your right to participate in any class action lawsuit or class-wide arbitration.

6. Security & Data Minimization

We implement robust administrative, technical, and physical security measures to protect your data. To minimize exposure:

  • We do not employ “session replay” software that records keystrokes or forms before you submit them.

  • All online contact and valuation inquiry forms utilize secure HTTPS encryption to prevent third-party transit interception.

7. Changes to This Policy

We reserve the right to amend this Privacy Policy at any time to reflect changing regulatory requirements or website tracking updates. Any changes will be posted on this page with an updated “Last Updated” date.

8. Contact Information

If you have questions, concerns, or wish to exercise your data rights under California or other applicable state privacy laws, please contact us:

Cultura Agricultural Real Estate

Email: [email protected]

Physical Address: 710 Calvin Avery Drive West Memphis, AR. 72301